Zinnia is a genus of 20 species of annual and perennial plants of the family Asteraceae. They are native to scrub and dry grassland in an area stretching from the Southwestern United States to South America, with a centre of diversity in Mexico. Members of the genus are notable for their solitary long-stemmed flowers that come in a variety of bright colors. The genus name honours German botanist Johann Gottfried Zinn [1727–59].
Most Zinnia species have upright stems but some have a lax habit with spreading stems that mound over the surface of the ground. They typically range in height from 10 to 100 cm tall. Leaves are opposite and usually stalkless [sessile], with a shape ranging from linear to ovate, and pale to middle green in color. The flowers have a range of appearances, from a single row of petals, to a dome shape, with the colors white, chartreuse, yellow, orange, red, purple, and lilac.