Early Amethyst Beautyberry has massive quantities of small amethyst fruits appear along the slender, arching branches following clusters of small pinkish-lavender blooms. An easy to grow hedge or foundation plant. Deciduous.
Callicarpa [beautyberry] is a genus of shrubs and small trees in the family Lamiaceae; between 40-150 species are accepted by different botanists. They are native to east and southeast Asia [where the majority of the species occur], Australia, southeast North America and Central America.